Matthew Kelly is the New York Times bestselling author of more than twenty books that have been published in more than twenty-five languages and have sold more than 15 million copies. Rediscover Jesus has had enormous success selling approximately 7 million copies since its release in mid August 2015.

I was art director for this project and was responsible for the rounds of edits from concept to completion, working closely with the author himself. Kelly's desire was for this book to feel different than most "Jesus books" found on the market. The book is a spiritual journey, traveling through 40 short chapters with the end goal of establishing a personal relationship with Jesus. Since the book is a personal journey, he wanted the piece to feel personal as well.

Taking that direction, rather than starting with stereotypical religious images - from concept to completion the rounds of comps were always simple and direct. No intimidating imagery, no extravagant visuals. 

The final product is simple handwriting on the cover and throughout the book. Paired with serrated, off white pages, the book simulates a journal of sorts, evoking personal, approachable and emotional responses by the viewer.